Sales & Marketing

1. How to Lead: What You Actually Need to Do to Manage, Lead and Succeed
Author: Jo Owen
Publisher: Prentice Hall
List price: £12.99
Paperback
Publication date: 03/03/2005
ISBN-13: 9780273693642 / ISBN: 0273693646

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2. Smart Retail: Turn Your Store into a Sales Phenomenon
Author: Richard Hammond
Publisher: Prentice Hall
List price: £14.99
Paperback
Publication date: 20/11/2007
ISBN-13: 9780273712770 / ISBN: 0273712772

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3. The Official Get Rich Guide to Information Marketing: Build a Million-Dollar Business in 12 Months: Build a Million Dollar Business in Just 12 Months: Build a Million-dollar Business in 12 Months
Author: Dan S. Kennedy, Bill Glazer, Robert Skrob
Publisher: Entrepreneur Press
List price: £13.99
Paperback
Publication date: 01/02/2008
ISBN-13: 9781599181400 / ISBN: 1599181401

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4. The Highly Effective Marketing Plan: A Proven, Practical, Planning Process for Companies of All Sizes
Author: Peter Knight
Publisher: Prentice Hall
List price: £12.99
Paperback
Publication date: 28/04/2004
ISBN-13: 9780273687863 / ISBN: 0273687867

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5. Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing
Author: Jay Conrad Levinson, Mitch Meyerson, Mary Eule Scarborough
Publisher: Entrepreneur Press
List price: £11.99
Paperback
Publication date: 01/09/2008
ISBN-13: 9781599181943 / ISBN: 1599181940

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6. Instant Cashflow: Hundreds of Proven Strategies to Win Customers, Boost Margins and Take More Money Home (Instant Success)
Author: Bradley J Sugars, Brad Sugars
Publisher: Mcgraw-Hill Professional
List price: £10.99
Paperback
Publication date: 01/01/2006
ISBN-13: 9780071466592 / ISBN: 0071466592

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7. Mastering Online Marketing: 12 Keys to Transform Your Website into a Sales Powerhouse
Author: Mitch Meyerson, Mary Eule Scarborough
Publisher: Entrepreneur Press
List price: £12.99
Paperback
Publication date: 01/04/2008
ISBN-13: 9781599181516 / ISBN: 1599181517

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8. Marketing Judo: Building Your Business Using Brains Not Budget
Author: John Barnes, Richard Richardson
Publisher: Prentice Hall
List price: £9.99
Paperback
Publication date: 06/11/2002
ISBN-13: 9780273663164 / ISBN: 027366316X

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9. Getting Business to Come to You: Complete Do-it-yourself Guide to Attracting All the Business You Can Handle
Author: Paul Edwards, etc.
Publisher: Jeremy P Tarcher
List price: £14.99
Paperback
Publication date: 10/1997
ISBN-13: 9780874778458 / ISBN: 087477845X

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10. Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki
Author: Rohit Bhargava
Publisher: Mcgraw-Hill Professional
List price: £12.99
Hardcover
Publication date: 01/05/2008
ISBN-13: 9780071545211 / ISBN: 0071545212

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